Video Keyword Blocking™ for Brand Safe TV | It's Relevant TV

Protect Your Screens and Your Brand

Video Keyword Blocking™

Take complete control over your waiting room TV environment. Our proprietary Video Keyword Blocking technology allows you to easily filter out specific words, phrases, topics, or even competitor names to ensure 100% brand safety for your business.

Granular Content Control

You should not have to turn off an entire category of television content just because of one specific topic. We built this feature to give you effortless targeted control over what plays on your network.

Block Unwanted Topics

Keep the broad programming categories you love while filtering out the specifics you do not. Block out rival brands, sensitive subjects, or specific celebrities so they never appear on your screens.

Set It and Forget It

The interface is incredibly easy to use. Simply type in the words or phrases you want to avoid and save your settings. The system handles the rest automatically for all future content deliveries.

Tailor to Your Location

Every local market is different. You can keep your sports channels active but filter out rival teams that do not resonate with your audience, or keep cooking shows on but block specific ingredients that folks in that region don't enjoy.

Precision Filtering for Peace of Mind

Your business environment is unique, and your television content should reflect your values. Our advanced blocking technology continually scans all incoming video data to keep your programming on point.

  • Future-Proof Protection: Once a keyword is blocked, our system automatically filters out any new videos containing that word as they are ingested into our library hourly.
  • Track Effectiveness: We log all of the videos that we block and provide a list of them to you in real-time so you can ensure your filters are working the way you intended.
  • Ultimate Brand Safety: Rest easy knowing that controversial topics or direct competitor mentions will never slip through the cracks and appear in your waiting room.
Animation showing specific keywords and topics being blocked from a television broadcast

Frequently Asked Questions

Can I block multiple keywords at once?

Yes. You can add as many specific words, phrases, or names to your block list as you need to ensure your environment remains exactly how you want it.

Does blocking a word turn off the whole category?

Not at all. That is the beauty of the system. You can keep a category like "Travel" active but block the word "Cruises" if you have visitors that don't like boats.

Will I have to keep updating my blocked list?

No. It is a completely set it and forget it feature. Any new content added to our library of over a million videos will automatically be checked against your existing filters before it is ever allowed on your screens.

Is it easy to remove a block later?

Very easy. You can manage your active filters directly from your dashboard and unblock a topic at any time with a single click.

Ready for Complete Brand Safety?

Get a live walkthrough to see how our Keyword Blocking technology gives you ultimate control over your business television.

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